We are a growth stage company that creates software solutions combining lean principles, predictive and prescriptive analytics, and machine learning to transform hospital and infusion center operations. More than 180 health systems and over1,000 hospitals and centersacross 49 states rely on our award-winning products to increase patient access, decrease wait times, and reduce healthcare delivery costs. We have raised more than $300 million from top-tier investors such as Bain Capital, Insight Partners, and Goldman Sachs. We have been named among the top 100 AI companies in the world. Please note that while this role is listed as available for remote, we are currently employing in the following states: AK, AZ, CA, CO, CT, DC, FL, GA, IL, IN, KS, LA, MD, MA, MI, MO, MT, NC, NH, NJ, NY, OH, OR, PA, SC, TN, TX, UT, VA, WA, WI . If your state is not listed, we may not be able to proceed with your application. We have offices in Santa Clara, CA and Charlotte, NC for employees who prefer to work regularly or occasionally from an office. We are seeking a highly motivated and talented Account Based Marketing (ABM) Associate with a strong background in the healthcare domain to support our strategic ABM efforts. The ideal candidate will be responsible for driving targeted marketing initiatives, conducting in-depth research, and synthesizing complex information into actionable recommendations. This role requires a team player who is hungry to learn, thrives in ambiguous projects, and can navigate competing priorities. The ideal candidate will be excited to help shape the ABM function at LeanTaaS under the guidance of their manager. WHAT YOU’LL DO Utilize deep knowledge of the healthcare industry to develop targeted ABM strategies tailored to specific healthcare institutions and stakeholders Research and Synthesis – conduct thorough research to gather insights on target accounts, industry trends, competitive landscapes, and key decision-makers; synthesize complex information into actionable insights to inform marketing and sales strategies Work closely with cross-functional teams including sales, product, and marketing to develop and execute integrated ABM campaigns aligned with business objectives Ambiguous Project Management – thrive in a fast-paced environment and effectively manage ambiguous projects with competing priorities; demonstrate adaptability and problem-solving skills to navigate challenges Take ownership of ABM initiatives from conception to execution; proactively identify opportunities for improvement and drive innovative solutions Content Development – assist in the creation of personalized marketing collateral, including case studies, whitepapers, webinars, and presentations tailored to target accounts Performance Analysis – track and analyze the effectiveness of ABM campaigns, leveraging data-driven insights to optimize future initiatives and drive pipeline Stay abreast of industry best practices, emerging trends, current market dynamics and new technologies in healthcare and marketing WHAT YOU’LL BRING Either a Bachelor’s degree and 3 years of experience in a healthcare-related field, or a graduate-level degree (MHA, MPH, or similar) with a specialization in healthcare administration, public health, or data-related fields. Equivalent years of related experience will also be considered Strong understanding of the healthcare industry, including key stakeholders, market dynamics, and regulatory landscape Excellent research and analytical skills, with the ability to synthesize complex information into actionable marketing strategy and tactics Exceptional written and verbal communication skills, as well as presentation skills, with the ability to convey technical concepts to diverse audiences Demonstrated ability to collaborate effectively in a team environment and build strong cross-functional relationships Self-motivation with a proactive and results-driven mindset Team player attitude whereno task is too small to be executed well BONUS POINTS IF YOU HAVE Proven experience in B2B and/or account-based marketing, preferably within the health tech or healthcare sector Familiarity with hospital operations, clinical workflows, and healthcare IT systems Proven track record of driving successful ABM campaigns and generating pipeline Proficiency in marketing automation platforms (e.g., Marketo) and CRM systems (e.g., Salesforce) WHAT YOU’LL GET Intellectual and emotional satisfaction of solving tough operational problems in healthcare while improving patient access and saving lives! Competitive compensation package that includes base salary, annual bonus, and stock options 401(k) Match Comprehensive healthcare benefits Generous Paid Time Off and Parental Leave Monthly reimbursement for Skill Building Monthly reimbursement for Wellness, Transportation, and/or Home Office Education Reimbursement for select courses/programs $70,000 – $95,000 a year The offered base salary will reflect careful consideration of a number of factors, including your location, skills and qualifications, prior relevant experience, internal equity and market conditions. This range may be modified in the future. Vaccination policy We have an obligation to protect our employees, our customers, and the patients of our customers. Therefore, COVID-19 vaccination is required to work from the office, attend in-person company events, or to travel on behalf of the company. Candidates must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. Visa sponsorship is not available for this position. LeanTaaS is an equal opportunity employer committed to promoting an inclusive work environment free of discrimination and harassment. We value diversity, inclusion, and aim to provide a sense of belonging for everyone. All qualified applicants for employment will be considered without regard to race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require assistance during the application process, please reach out to . LeanTaaS will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law. Please note: LeanTaaS is not accepting agency resumes at this time, and we are not responsible for any fees related to unsolicited resumes. Thank you. #J-18808-Ljbffr
marketo B2B data-management CRM Sales Healthcare industry Health Coach Marketing Account-Based Marketing (ABM)