What are you working on?
- At what stage of the project(s)? Global Launch
- Genres: MMO
- Platforms: Mobile
Team size and structure?
34
For which tasks (responsibilities)?
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Development and implementation of marketing strategy aimed at achieving company goals.
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Establishment of systematic and efficient operation of the marketing department.
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Effective management of 6-7 digit monthly budgets.
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Development of UA strategy. Testing and optimization of channels.
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Establishing a creative department and implementing procedures for creating and testing creative materials.
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Strategic development of Incent, Google Ads, Applovin, Ad Networks directions.
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Planning and development of Influence marketing strategy.
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Monitoring the implementation of the strategy with Influencers.
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Scaling the project to Tier-1 countries.
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Organization of professional development for the team.
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Good English knowledge, at least – Intermediate level.
What kind of professional are we looking for?
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Experience as a CMO in mobile marketing for at least 5 years.
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Experience in building a marketing department from scratch.
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Handling large budgets.
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Understanding of key metrics for analyzing the effectiveness of advertising campaigns.
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Experience in establishing a creative department and setting up processes for creating and testing creatives.
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Understanding of primary traffic optimization approaches.
Would be a plus:
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Experience in influencer marketing.
What is important for us in a person?
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Responsible
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Proactive and energetic
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Effective communication of ideas and results
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Creative
Why do we enjoy working here?
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Investments from the largest gaming fund with great expertise in games.
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An ambitious, new project in the genre.
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Building a marketing department from the ground up.
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Opportunity to participate in decision-making regarding the development of the project.
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Compensation for sports and specialized training expenses.
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Salary and bonuses (to be discussed individually).
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Flexible working conditions and a flexible schedule.
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Remote work.
The selection process
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HR interview with a Values Value recruiter.
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Interview with the company’s co-founders.
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Final interview with the company’s co-founders.
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Offer.
applovin Ad networks MMO Chief Marketing Officer (CMO) Influencer marketing google-ads