Job Description
As a member of our global web strategy team, you will be primarily responsible for delivering a world-class web experience for our customers and content authors. You will manage all aspects of developing, testing, maintaining, and optimizing brand aligned experiences across a portfolio of website properties. In addition, you will execute website projects that involve a variety of cross-functional teams.
Your passion and curiosity will enable you to try new approaches to problems, architecture, workflows, as well as the code that you produce. Working with senior developers, you will enhance our websites, deliver new experiences, and support the website’s role in a larger commercial marketing vision.
Responsibilities:
Web Development
Utilize HTML, CSS, and JavaScript to create interactive and seamless modern user experiences on marketing websites.
Enhance our CMS platform (FirstSpirit) through continuous development of new modules, templates, and functionality.
Translate UI/UX design wireframes to web code that will produce visual elements on the company website. Experience with Figma is a plus.
Ensure code quality, performance, compliance, and adherence to coding standards.
Integrate with external analytics systems or other marketing API services.
Troubleshoot, maintain, and debug issues, including supporting our legacy CMS platforms.
Analyze & Experiment
Continuously improve the UI/UX, functionality, speed, and scalability across our web ecosystem.
Contribute to the team’s best practices for performing A/B and multivariate tests to improve engagement, conversion rates, and ABM tactics.
Contribute to the analytics framework, including establishing KPIs, creating dashboards to track and analyze development sprints, user engagement, website performance and quality.
Help to create a test-and-learn team culture to understand our customer’s needs, behaviors, satisfaction, and experience gaps.
Collaboration and Communication
Work closely with creative designers, project managers, and other team members to understand and refine project goals and requirements.
Collaborate with internal non-technical stakeholders including corporate marketing, regional marketing, product marketing, product engineering, operations, security, alliances, and legal, to execute website projects.
Communicate clearly with global marketing teams using Slack, Zoom, Asana, Confluence, and other remote first communication tools.
HTML Key Performance Indicators (KPIs) API Figma Confluence JavaScript User Interface (UI) User Experience (UX) content-management-system zoom-sdk Search Engine Optimization (SEO) Web Developer CSS Asana Slack Account-Based Marketing (ABM)